Circuit Booking becomes "Premium Partner" of the Endless Summer® Trackday Series

Dec 06

Circuit Booking becomes "Premium Partner" of the Endless Summer® Trackday Series

Together with BMW Motorsport and German sports car magazine "sport auto": As "Premium Partner" we now join the sponsorship portfolio of Gedlich Racing's Endless Summer® trackday series. This significantly increases the visibility of the Circuit Booking program in the international target group of ambitious sports drivers.

In winter, the trackday scene traditionally takes a break. However, when Europe freezes with temperatures in the single digits, Gedlich Racing really kicks off: At the "Endless Summer®" trackday series, sports drivers can enjoy the most exciting race tracks in Spain and Portugal from December to March. And all this in perfect conditions with bright sunshine and summer temperatures. This season, we are involved as "Premium Partner" alongside BMW Motorsport and the car magazine "sport auto", among others.

Sebastian Herke, Managing Partner of Circuit Booking: "With Endless Summer®, we are using an event platform that reaches our target group perfectly. As a premium partner of Endless Summer®, we want to generate further attention for our services as well as convince trackday drivers of our world's first app around the booking and management of trackdays, driving events and test days."

The cooperation package consists of several measures. Fhe benefits of our Circuit Booking App, for instance, are presented in detail in a three-page feature in Endless Summer® magazine. We benefit from the magazine's high reach within the international trackday scene: The magazine, which is published once a year, has a print circulation of 4,000 copies.

In addition, we are integrated exclusively and prominently on the start number stickers of the Endless Summer® events. Thus, our logo is displayed on the cars of the participants at more than 28 trackdays in the south of Europe. Using the integrated QR code, participants can download our app directly from the start number and thus conveniently book their next trackdays online.

In addition, our team will be available to participants for informative discussions at the Endless Summer® Trackday in Portimao on December, 11th and 12th 2021. Our aim here is both to convince new users of our services and to receive valuable, personal feedback. "Direct exchange with our users has always been immensely important to us," reveals Sebastian Herke. "That's why I'm really looking forward to the personal exchange and exciting input to continuously improve our service."

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